Wellington's Pure Incentive

A dish at Martin Bosley's, on Wellington's waterfront.

Wellington has launched an exclusive incentive product, which takes groups on an exhilarating three-day adventure. Pure Incentive showcases six of the region’s luxury-end visitor experiences.

Dynamic Tours deliver the experience. Guests take an exhilarating helicopter flight with HELiPRO to an exquisite luxury lodge – Wharekauhau. Next up is Boomrock, internationally renowned for its adrenalin-filled adventures.

Top New Zealand restaurant Martin Bosley's delivers the finest innovative cuisine and a centrally located 5 Star hotel, The Bolton, completes the experience.

Jonny Eastwick from Boomrock spent some time travelling and meeting with incentive houses throughout America and the research gathered indicated a need for Wellington to put a package of this calibre together. “Incentive buyers in the USA have $45 billion a year to spend on the incentive market and this amazing product, delivered in our safe destination is a huge international draw card.”

He says Pure Incentive will attract high end net worth individuals and groups to the region, ensuring maximum exposure for the tourism sector. The package is commissionable to trade and is ideal for dual-destination booking throughout New Zealand (especially Queenstown).

For more information, visit www.pureincentive.co.nz