Marketing

WellingtonNZ acts as a media channel for Wellington, continuously growing its subscribed audience and web visitation in order to drive visitation, consumer spending and event attendance

Cuba Street Wellington Night Markets

WellingtonNZ acts as a media channel for Wellington, continuously growing its subscribed audience and web visitation in order to drive visitation, consumer spending and event attendance.

If you have a business or event you think is worthy of promotion to our audiences, see how we can help get the word out.

Odlins Plaza event resized

Consumer eNewsletters and social media channels

WellingtonNZ has a subscribed consumer audience of over 500,000 with over 175,000 on eNewsletter databases and 330,000 followers across social media. 

We'd love to hear about upcoming events; new shop, restaurant or bars opening; special announcements and general Wellington city and regional happenings. 

Submit for promotion support or get in touch with our media and content team for assistance.

eNewsletters

Name

Target Market

Distribution

Audience

KNOW Wellington

Wellingtonians

Fortnightly (Thursdays)

58,000

Domestic eNews

New Zealand

Monthly

36,000

Australian eNews

Australia

Bi-Monthly

47,000

Live in WLG

All of the above

Fortnightly (Thursdays)

35,000

Social Media

Channel

Account

Audience

Facebook

Facebook.com/WellingtonNZ

Facebook.com/groups/findyourwild

Facebook.com/StudyWellington 

Facebook.com/LiveinWLG

159,000

9,000

16,000

8,800

Instagram

Instagram.com/WellingtonNZ

77,000

Twitter

Twitter.com/Wellington_NZ

49,900

LinkedIn

LinkedIn.com/WellingtonNZ 

8,655

 

Media and PR

WellingtonNZ's media and PR team operate like a press office for the Wellington region. Their job is to get journalists telling Wellington travel, lifestyle and business stories through a hosted media programme and content production. They work with journalists in the Wellington region, around New Zealand, in Australia and internationally in key markets.

Submit for media support

 

International trade opportunities

If your business is ready for international visitors and you’re interested in getting your product in front of international travel sellers, you may want to join our International Marketing Group or talk to our Tourism Trade team about other opportunities, flick them an email.

 

Advertise at the i-SITE

Our i-SITE Visitor Information Centre on Wakefield Street is a first stop for international and domestic visitors to Wellington when they arrive.

The i-SITE has over 350,000 visitors per year and helps with all kinds of information and booking support throughout Wellington and New Zealand.

You can display your brochures in the i-SITE from around $550.00 for a year (DLE display). Digital screens and posters options are also available. Get in touch with the i-SITE for more details.

You might like