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Welly loves WOW®

This year Wellington is celebrating its love for WOW®. From sparkling shop windows to delightful dining offers and pop-up performances, there are plenty of ways to be part of the love story in Wellington this WOW® season.

From 21 September to 8 October, World of WearableArt™ Awards Show (WOW®) will take centre stage right here in the culture capital.

A place where reality is suspended, the iconic show combines dance, theatre, music and art, to bring more than 100 garments to life in an extravagant, theatrical production unlike any other. Limited tickets are still available so book your seats at the show and discover the mesmerising extravaganza that is the World of WearableArt™. 

This year Wellington is celebrating its love for WOW® with an array of special city experiences. Find out more below and be sure to discover it all for yourself. 

Win a $1000 shopping spree!

Wellington's shop windows will be sparkling red with love as part of the annual WOW® Window Dressing Competition. Each of the participating retailers will make their windows sparkle from Thursday 21 September to make your shopping trip that little bit more magical. And if you cast your vote for your favourite window, you could win a $1000 shopping spree at David Jones. Nice!

Vote now

Welly Loves WOW sign

Welly loves wow sign

Get the ultimate Wellington snap with the Welly Loves WOW sign! You'll find the bright red sign on the waterfront, by the bridge that spans the entrance to Whairepo Lagoon. Snap your pic with the sign and share on Instagram or Facebook using #WellyLovesWOW for your chance to win some neat spot prizes.

Fill your plate with delicious offers

Start your WOW® evening with a special dining offer at one of our participating eateries. With scrumptious set menus and creative cocktails, you’ll find plenty of dining offers to fuel your journey to WOW®. Tempt your tastebuds with the full list of dining offers and remember to book ahead so you don't miss out!

Visit the WOW® HUB

homepage wow events promo

From 18 September until 8 October experience a taste of WOW® at the official fan zone - the WOW® HUB, located outside the TSB Bank Arena. See award-winning garments up close, enjoy free, live performances by Footnote Dance and NZ School of Dance, and purchase show tickets and merchandise. Open from 10am to 5pm and 90 minutes before the evening shows.

Easily explore with our map

WOW retail map small

Explore Wellington with ease with our Official WOW® Map [PDF, 3.2 MB]. It'll help you easily find your way around the city and highlights where you can find the WOW® HUB, shops with spectacular windows, and the restaurants offering scrumptious dining offers. 

Shop 'til you drop


Shopping in Wellington is easy thanks to the compact city centre. From fashion boutiques stocking local and international designers, to bustling markets and vintage boutiques, indulge in some retail therapy before heading to the show. 

And if your shopping buddy lacks the same stamina as you when it comes to hitting the shops, find out which of Wellington’s retailers have a comfortable area for co-shoppers so you can stay longer, and try on more outfits.

Fun things to fill your day


There's so much to see and do in the capital so to get you started, we've pulled together a few of our favourite things to do.

Fuel your day with strong coffee at one of Wellington's many top-notch brunch spots. Wander along the waterfront before popping in to see the national art collection at Te Papa. Tempt your tastebuds in Hannah's Laneway, a trail of boutique food factories, or at one of Wellington's tasty markets. Discover more of Wellington's creative magic at the Weta Cave, or feast your eyes at one of our many galleries

Thanks to our activation partners for supporting the Welly Loves WOW city excitement programme:



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