Find your Wellington winter wardrobe

Find cosy winter woollens and comfy cottons from Wellington's top fashion labels and boutiques that will last season after season

Deryn Schmidt

Local Wellington designer Deryn Schmidt is known for her exquisite tailoring and impeccable finish. By applying a modern interpretation to classic shapes, her pieces are timeless investments for your wardrobe.

All garments are locally designed and proudly 100% New Zealand made with Deryn’s flagship store on Lombard Lane also doubling as a workroom. However, during lockdown she has relocated the workroom back to her garage where the label began, with new styles now available online to order and to be delivered once restrictions are lifted.

Deryn Schmidt AW19 Edited 757
Deryn Schmidt store window
Deryn Schmidt AW19 Edited 655
Okewa Studio Bon Birmingham Trench Blue
Okewa Nevada and Nick
Okewa band coat

Okewa Rainwear

Local label Okewa has achieved the near-impossible: a stylish and elegant raincoat.

Founded by a Wellingtonian couple, Nevada and Nick Leckie, Okewa’s coats are completely waterproof and sustainably sourced. The coats come in a range of classic cuts and colours that range from bold to demure that can be browsed and bought online from their website.

For the coming winter, Okewa have new women's Birmingham Trenches in plum and blue, as well as a new Women's Amherst style and a men's black Slim Overcoat which will be coming in May this year. These are currently under production and Okewa are taking pre-orders, however as they've been unable to shoot them, they've teamed up local designer Studio Bon to prepare images of the coats.


Owned and run by charismatic owner Rachael Caughley, Ghuznee Street boutique Caughley has that effortless cool that comes with a well-cut pair of jeans and an organic cotton t-shirt. 

As well as a carefully selected edit of pieces from coveted international brands and emerging New Zealand designers, Caughley make limited runs of high-quality classics for your wardrobe that go the distance, made here in Wellington, using the absolute best fabrics they can find. 

Returning this winter is the always popular 'Caughley Coat', 100% wool with a cashmere finish and made in Wellington. Caughley's been making these coats for the past three years and they always sell out - so be quick! For the first time, Caughley is releasing a short pea coat-style jacket, which will be launched in July and available for pre-order soon.

Rachael Caughley store owner
caughley ghuznee st shop front
 Shop floor at Caughley on Ghuznee Street
Mandatory winter collection
Mandatory denim jeans
Mandatory store interior menswear

Mandatory Menswear

Over the past 23 years, Mandatory has honed their customer service, both in-person and online.  They understand that online shopping can be challenging and that the world doesn’t need more stockpiled online shopping fails kept at the back of closets and never worn.

Mandatory offer online consults for your changing wardrobe needs and can help you get your smart-casual working from home outfits sorted. Their staff are like having a stand-in awesome sister on hand to guide you through the purchase and be honest about what looks good.   

Mandatory's core business is wardrobe assistance for guys and offers an efficient purchase process and “price per wear” garment value, which is the key to the label’s long-lived popularity.

Yu Mei

If Wellington has an ‘it’ bag, it would most certainly be made by Yu Mei. Founded by Wellingtonian Jessie Wong, Yu Mei create leather bags and accessories that are functional with an understated luxury that are made in the heart of Wellington.

While we can't take a trip to LA right now, the next best thing is a bag from Yu Mei's autumn collection. Inspired by the iconic LA hotel Chateau Marmont, these bags are inherently glamourous and carry the same charming allure and textural decadence as its namesake.

Yu Mei are soon to start an online bespoke service where customers can select their preferred colour based on leathers they have in stock and match it with their preferred style. Each custom style/colourway will be made to order by Yu Mei's Wellington in-house production team. 

Yu Mei autumn collection selfie
Yu Mei Marmont
Yu Mei autumn collection
Nisa undies in a field
Nisa on Willis Street
Nisa undies


You'll need something to go under your winter wardrobe so why not make it Wellington-made as well. 

Local underwear label Nisa employs women from refugee backgrounds to make their organic cotton underwear. Made using certified organic cotton, Nisa’s garments are produced ethically and are environmentally-sustainable. 

Check out their range of bras, undies, t-shirt, singlets, socks, sleepwear and swimwear, in a variety of colours and styles for both men and women.


ENA, pronounced "ee-na" is named after Nadya's grandmother and is the place to discover your new favourite brand.

Founded in 2016, with the purpose of building a community around creative and insightful design, ENA currently houses some of New Zealand's most beloved labels.

Owner and Massey fashion graduate Nadya France-White has a great eye for classic and striking design and brings together a thoughtful and unique edit of local and international contemporary design.

ENA close up shoes dress shop
Ena Ghuznee Street
ENA boutique store interior
Shop floor at The Service Depot on Ghuznee Street
Clothes rack at The Service Depot on Ghuznee Street
The Service Depot counter customer service

The Service Depot

A must for all fans of contemporary avant-garde and minimalist fashion, The Service Depot presents an

Browse collections of some of New Zealand’s hottest designers, including jewellery by Wellington designer Lucilla Gray, whose incredibly covetable jewellery and clothing have been worn at the Oscars, and homegrown labels Lela Jacobs, Company of Strangers, Nom*D, Meadowlark and Age eyewear.

Wilson Trollope

Wilson Trollope is the fashion label of Wellington designer, Annabelle Wilson. Launched winter 2013, the label is named after Annabelle’s grandmothers, who were both stylish and talented dressmakers themselves and taught her their craft.

Wilson Trollope has an understated polished elegance with classic, uncomplicated silhouettes and engaging prints.

Wilson Trollope Victoria Street storefront
kowtow wellington flagship 11


Inspired by architecture and street style, Kowtow’s clothes are designed to move freely with their wearers. 

Wellington-based Kowtow founder, Gosia Piatek, is involved with every aspect of the production of clothing by her avant-garde label, dedicated to fairtrade and organic cotton and sustainable, ethical production. Gosia believes consumer choices should have positive consequences and impact on the world around us.

Kowtow's well-constructed and quality garments are just the thing you'll want to wear as you work from home.

twenty-seven names

You could say that Wellington label twenty-seven names have acquired something of a cult-like following.

Their clothing is classically practical and simple to wear yet has an element of whimsy with covetable prints and bold colours. Designers (and best friends) Anjali Stewart and Rachel Stewart put a strong focus on sustainability and keeping it local – their line is designed and made in Wellington using natural fabrics.

Swoon over their autumn collection titled The Grass isn't Always Greener - on their website now.

Shop floor at twenty-seven names on Ghuznee Street


17blonde is a collaboration between two friends who share a love of linen. This Martinborough-based store is passionate about supporting New Zealand artisan producers and the use of ethically-sourced, sustainable and quality natural fibre fabric. 

Lightweight, strong and breathable, linen just gets better with each wash and wear. and can be worn all year-round. These are quality garments that will become a favourite fixture in your wardrobe for many years to come.

Madame Fancy Pants

225 Cuba Street, Te Aro, Wellington

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A boutique specialising in all things wonderful, Madame Fancy Pants has been a Wellington favourite since it opened in 2007.

Owned and run by the charismatic Claire Terry, who also designs jewellery under the Madame Fancy Pants brand which is made nearby.

At MFP you’ll find beautiful clothing, jewellery, stationery, accessories, baby goods and a whole bunch of other types of wonderful from a range of brands and makers from around New Zealand and the world.

Shop floor at Madame Fancy Pants on Cuba Street
Madame Fancy Pants store interior
Madame Fancy Pants store owner Claire Terry

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