Are you a content marketer who loves creating campaigns that encourage people to get out and explore their city?
WellingtonNZ is looking for a Content Marketing Advisor to deliver targeted, content‑led campaigns that support local businesses, increase footfall, and build pride across Wellington’s city centre and suburban neighbourhoods.
In this hands‑on role, you’ll combine creativity and data to design and deliver campaigns across owned and paid channels, particularly email marketing and paid social, influencing real‑world behaviour and driving positive economic outcomes for communities across the region.
This is a fixed‑term, full‑time role from 1 July 2026 to 30 June 2027 due to time-limited external funding.
About the role
Reporting to the Content Manager, you’ll deliver end‑to‑end content marketing campaigns, with a strong focus on engaging Wellington residents through owned and paid channels.
Your day‑to‑day will include:
- Planning and delivering targeted content marketing campaigns, particularly across email marketing and paid social
- Creating compelling digital content, including website copy with clear calls to action
- Providing dedicated content support for initiatives focused on local business activation and economic outcomes
- Using data and insights to identify audiences, optimise performance and measure campaign effectiveness
- Collaborating closely with our City Business Support team, internal stakeholders, and external partners
- Managing relationships with local businesses, agencies, creatives and media partners
- Ensuring brand consistency, tone of voice and visual identity across all marketing activity
- Managing budgets and administration, including tracking spend and reconciling invoices
About you
You’re an enthusiastic, curious, and collaborative marketer who enjoys working across multiple projects and stakeholders, and bring:
- 3+ years’ experience in content production and marketing, including end‑to‑end campaign delivery
- Hands‑on experience with email marketing platforms and paid social channels (e.g. Meta Business Suite)
- Exceptional written communication skills, particularly for digital channels
- Strong technical marketing capability, including CMS tools, project management and content design (Canva and/or Adobe Creative Suite)
- Proven relationship‑building experience, both internally and externally
- Relevant tertiary qualification
- A full clean driver’s licence
You’re solutions‑focused, adaptable and comfortable working in a fast‑paced environment, with a genuine interest in supporting local communities and businesses.
About us
WellingtonNZ is the agency tasked with ‘Creating a thriving Wellington Region for all’. Our organisation is shamelessly passionate about this wonderful region we call home and want to make it famous as the most creative place in New Zealand to live, work, visit and play.
You may not know our name; however, you will know of our work… the Wellington sign on the waterfront, venues including the Michael Fowler Centre and iconic St James Theatre, lighting up the Wellington Railway Station for the launch of FIFA Women’s World Cup, the Wellington Advent Calendar, our playful bronze pigeons celebrating successful Wellington businesses, and leading the way with the Regional Economic Development Plan to name a few. Check out some of our latest work in the videos below.
Why people love it here
WellingtonNZ truly values its people and is committed to building an inclusive and collaborative culture where everyone can thrive, have fun and make a difference for the Wellington region.
We have all the things you would expect from a great employer – flexible working options, wellbeing programmes, relaxed working environments and quiet spaces, encouragement to bring your best self to work, and a real coffee machine.
Apply today
We encourage you to read the job description. If you think this opportunity is for you, and you are ready to be part of a diverse organisation all about making the Wellington region thrive, then please apply today through Seek.
Want to know more before applying? Please email Kosh at people@wellingtonnz.com.
Applications close at 5pm, Monday 11 May. However, if we receive a high volume of suitable candidates, we may close earlier than the advertised date. We encourage you to apply as soon as possible to avoid missing out on this opportunity.
Recruitment Agencies: The recruitment for this role is being managed directly by our People & Culture team. Should agency support be required, we will engage with our preferred agencies. Thank you for understanding.
Remuneration for this role will be based on the skillset and competencies that the successful applicant brings to the role. The appointing salary for this role is likely between $83,500 - $92,800.
*Please note to be eligible for this opportunity, you’ll be based in the Wellington region and hold a valid Work Visa that allows you to be employed in New Zealand. We are not accredited with ImmigrationNZ.